Hot stuff - Cooking Appliance Guide Launches

23/02/2007

The Cooking Appliances Guide has been launched to help provide buyers with a great insight into the many time saving and problem solving cooking appliances now available for kitchens - items that can make cooking much easier and more fun.

Offering an unbiased view of the appliance world, the writers of the Guide explore the latest offerings from the obvious sandwich toasters that all should have to the less obvious with the ability to price check different models and sites at the same time.

The Cooking Appliances Guide has a bespoke 'How to Choose' and ‘Where to Buy’ page for each appliance which outlines the different features that consumers should look out for and appropriate retailers to purchase the models featured.

With so many different models available the Cooking Appliances Guide provides detailed comments that will help buyers assess their requirements and make the most appropriate decision as a result. It can help answer questions like:

- How big a popcorn maker do I need?

- Do I need a viewer in my steamer to monitor water levels?

- Which style of rice maker should I go for?

- Do I really need a table-top grill?

Buyers can also compare one brand of cooking appliance with another - For instance what’s the difference between a DeLonghi deep fat fryer and a Morphy Richards deep fat fryer, or a Tefal toaster with a Morphy Richards toaster.

John Straw, CEO of Net Additions, the online guide company behind The Cooking Appliances Guide said:

“With so many appliances to choose from, The Cooking Appliances Guide will help consumers decide which items are necessities in their kitchens and which aren’t that critical, hopefully saving them time and money as a result. Those buyers looking for novelty gifts for their family and friends should also be able to uncover the bizarre and simply loopy items.”

Net Additions has introduced other similar ‘Guide’ sites over the last few months with many more to come. The idea is to offer consumers an in-depth insight into the products they are interested in, without the influence of pushy sales people or unhelpful websites.

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For further information:

Net Additions Ltd
Contact: Ellie Precious
Tel: 07876 500824/ Email:

Editors Notes – About Net Additions

Net Additions has been set up by four online marketing professionals, John Straw, James Wenger, Collette Taylor and Marc Ames.

Net Additions is a direct result - a light bulb moment - that the web (and increasingly search) is becoming dominated by sites that want to sell stuff rather than tell stuff. Don't get us wrong - Net Additions wants to sell stuff too but wants to tell first, to help buyers make the right choice. And Net Additions uses writers who can write lots of great stuff about their own favourite subjects.

If someone’s in the market for a pushchair, where do they go to find out what to buy and how to buy it? If a new plasma or LCD screen is on the cards how does someone make a decision on which to buy - other than winging their way into a salesroom and listening to the patter about the models on show?

Of course, buyers can always go to Which? - but they'll charge for their content.

The Net Additions model and vision is the reverse - all of our sites are .info sites - that is they are what's written on the can - information sites. We tell first and sell second.

Net Additions will be producing over sixty information sites over the next three years. If you like what you see help us do more telling by encouraging people to look at our sites.